Policy Seminar

Creating Shared Value: The New Concept of Corporate Social Responsibility

Mar 4, 2010 - 05:15 pm to 06:45 pm UTC


In the context of the most recent economic downturn, the role of business in society has come under increasing scrutiny. Moreover, models of corporate engagement that are more philanthropically oriented have been subject to mounting pressure. This Policy Seminar proposes a new approach, which replaces the more traditional descriptions of “corporate social responsibility” with “Creating Shared Value” - a concept initially developed by Harvard’s Professor Michael Porter and championed by Nestlé, a global leader in Nutrition, Health and Wellness Company.

Using a range of examples from the Nestlé context, Nestlé Chairman Peter Brabeck-Letmathe will also examine the linkages between the role of business in society, and some of the broader issues surrounding Food Security.